GENEVA, SWITZERLAND – Swiss tourism lags behind the US for offering travellers web site news combined with comments from the public on social media, but Davos & Klosters in Graubuenden have just changed that, and I like the look of what they’ve done. If you’re hunting for travel information in a hurry you might not be interested in wading through Facebook and Twitter comments, many of them from, frankly, twits, but it’s nice to have the option. And if you’re not in a hurry, other people’s opinions and experiences are good to have.
The new web page, which makes it easy to distinguish the sources of information but which gives some prominence to social media works well, I think. There are a few hiccups, but they are due to the bigger problem that Davos, to a lot of people, equals World Economic Forum rather than summer hiking or winter skiing, so there’s a lot of stuff I’d like to see disappear while I dream of getting out of the office and heading out to a spa plus ibex hike.
And then there’s the Gotschna Freeride, 11 minutes of …. but why spoil the ride?!