GENEVA, SWITZERLAND – Wine labels influence our decisions about buying wines, but they also affect how we assess wines we taste, a new Swiss study shows. Seeing the label may have up to a 60 percent impact on our evaluation of a wine we taste, Pascale Deneulin, senorial analysis professor at the Changins Agroscope federal […]
labels
Collars, bowties, bottle necks, quality labels
Quality label for wine seeks to shine GENEVA, SWITZERLAND – Terravin, Vaud wine quality label organization, says it will be making changes in 2015 to help consumers understand that it isn’t a competition, but a quality label. It will keep the colour gold but probably move away from a sticker to a collar for the […]
Open Day in Geneva: how to visit wineries, where to go (update)
Update 29 May Geneva, Switzerland (GenevaLunch) – Geneva is the grandaddy of Swiss wine open days: it was the first to offer this, in 1987, and the event has become hugely popular. Several things contribute to this: almost all the cellars participate, some 80 out of 95, they are geographically fairly close so it is […]